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Retail Establishments
25,040
Direct Retail Employment
197,312
Total Retail Employment Impact
278,328
Direct Retail Labor Income ($million)
$4,423
Total Labor Income Impact ($million)
$8,223
Direct Retail GDP ($million)
$6,920
Total Impact GDP ($million)
$13,417
state image  Nebraska Retail Information
Retail directly and indirectly supports 1 in 4 Nebraska jobs.
Retail is directly and indirectly responsible for 16% of Nebraska's GDP.
Retail directly and indirectly generates 15% of labor income in Nebraska.
Retail supports 278,328 jobs in Nebraska.

Nebraska Facts

State Abbreviation -
NE
State Capital -
Lincoln
Area -
77,354 square miles
Population -
1,826,341

The Direct Impact of the Retail Industry in Nebraska by Sub-Sector, 2009

NAICS Sub-sector Description Employment (Jobs) Labor Income ($millions)sort ascending GDP ($millions) Retail Establishments
722 Food services and drinking places 67,677 $1,606 $1,127 5,020
452 General merchandise stores 21,894 $876 $539 538
445 Food and beverage stores 19,430 $743 $458 1,155
441 Motor vehicle and parts dealers 13,152 $735 $609 1,967
454 Nonstore retailers 17,375 $572 $196 7,334
444 Building material and garden equipment and suppliers dealers 9,529 $514 $326 885
446 Health and personal care stores 7,643 $382 $244 1,419
447 Gasoline stations 8,899 $365 $224 1,016
453 Miscellaneous store retailers 11,320 $276 $184 2,453
448 Clothing and clothing accessories stores 7,289 $256 $129 1,232
442 Furniture and home furnishings stores 3,934 $233 $130 478
451 Sporting goods, hobby, book and music stores 5,872 $188 $115 1,014
443 Electronics and appliances stores 3,299 $174 $141 529
Industry Description Employment (Jobs) GDP ($Million)
Administrative and waste services
55,790 $1,885
59,106 $4,944
Arts, entertainment, and recreation
22,261 $415
Construction
68,979 $3,276
Educational services
21,689 $743
Finance and insurance
76,408 $8,687
Health care and social assistance
128,913 $6,502
Information
19,953 $2,630
Management of companies and enterprises
17,567 $1,727
Manufacturing
96,147 $10,029
Mining
3,173 $80
Other services, except public administration
64,877 $1,964
Professional, scientific, and technical services
60,875 $4,273
Real estate and rental and leasing
36,580 $8,388
Retail trade (including food services and drinking places)
197,312 $6,920
Transportation and warehousing
60,249 $6,073
Utilities
2,120 $1,675
Wholesale trade
44,226 $4,778

Senate

Sen. Deb Fischer (R)
Sen. Mike O. Johanns (R)

House

District 1
Rep. Jeff Lane Fortenberry (R)
District 2
Rep. Lee R. Terry (R)
District 3
Rep. Adrian M. Smith (R)
* Source: PricewaterhouseCoopers LLP,
The Economic Impact of the U.S. Retail Industry,
August 2011. All data pertain to 2009.

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